• Brainstorm celebrates Aqua Dragons 10th anniversary

    Brainstorm will be showing Aqua Dragons at the London Toy Fair and celebrating its 10th year of handling the brand in the UK and Ireland.

  • EarthForAll makes a step towards a more sustainable future

    EarthForAll Shop is committed to manufacturing and sourcing sustainable, eco-friendly and reusable products for mama, baby, home and school. Made in Spain.

  • Soul Mates Kids Yoga products awarded six toy awards!

    We are very proud to inform you Soul Mates Kids Yoga Mindfulness Story Pillows – Cloud, and Kids Eco Yoga Mats – Sun and Moon products have both won the Tillywig 2021 PARENTS' FAVOURITE PRODUCTS AwardThis comes on top of a recent, win of FOUR Creative Child Magazine Awards. 
  • #AquaDragonsChallenge launched to raise spirits this Winter

    The #AquaDragonsChallenge hashtag already has 40 million views on TikTok and is also trending on Instagram and YouTube as Aqua Dragons owners compete to make funny and creative videos of their tiny pets. 


    The viral popularity of Aqua Dragons is part of a larger trend for toys with an education focus that can be enjoyed at home. The Covid-19 pandemic is reshaping how kids play and screen-free, interactive toys like Aqua Dragons are in high demand. 

  • Children’s Art Mask Brings Solidarity to the Streets

    MasksForAll has released a new face mask with a printed design of rainbows drawn by children in Spain during their six-week confinement at home. 

    Children all over the world are making rainbow art with the words “Everything will be OK” in many different languages and displaying them on their balconies and windows during lockdown. This has been a sign of strength and optimism from the children and an international symbol that we are all in this together.